iOS Apps.

Apple’s iOS App Store paved the way for today’s mobile application revolution and remains an essential marketplace to showcase them. iOS’s “closed” environment has a steeper learning curve for developers but the restricted framework allows for much better optimization. Factors such as speed, stability, and efficiency are easier to achieve within iOS’s limited SDK functionality and stringent approval process. However, as the US platform leader, iOS provides maximum exposure to a mobile audience already willing to pay a premium for their device and its operating system. Couple that massive market reach with the security of their closed environment, and it offers an excellent opportunity for monetization.

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Before beginning any mobile development project one must consider the two main methods: native and web. Native mobile development is the creation of a mobile application that is installed on an device and runs as a standalone experience. Native mobile apps are subject to approval from marketplace’s (such as Google Play and Apple’s App Store) but also allow greater access to a smartphone’s features such as photos, accelerometer, and the camera. On the other hand, mobile web applications are launched within an existing web browser, requiring no installation and easier developer maintenance. Both methods of app development have their advantages and we can help you navigate the process of choosing which is right for your project.

Developing your app with PHD Labs means working not only with Apple Registered Developers but leaders in the mobile iOS community as well. In addition to our deep knowledge and passion for web and mobile development, we utilize an agile development process that makes our productivity and efficiency second to none.